Becoming a successful property owner requires more than having a nice home others would want to live in. You need to get your property noticed, find good tenants and hold onto them. This all comes down to great communication skills.
What exactly does this mean for your property management endeavors? It means if you want to have real estate as a source of wealth, then you better know how to talk to the masses as well as individuals. Whether it’s a single-family home or a portfolio of multi-family residences, the same basic principals apply.
Let’s take a look at the communication tips you need to become a more successful property owner.
1. Leverage Alternate Communication Methods
Sometimes people have problems; it’s just a fact of life. In the digital age, dissatisfied people may take to the internet rather than calling or writing you. When that happens, you need to be ready to respond calmly, kindly and with intention, using the same medium on which the complaint was made. Being digitally savvy, therefore, is one of the most crucial communication skills in the modern age.
2. Market Widely
Getting your property found is only the first step. You also need to get your property found by the right people – folks who will care for your house the way it’s meant to be cared for. That means using all the available options, including all the listing services, social media, Craigslist and more. It’s a tall order.
If you don’t feel like drumming up content or figuring out how to market on your own, you can always work with a property management company. Professionals have access to a huge range of resources that you don’t, including websites that prospective tenants are already searching. Additionally, they can help you screen and vet tenants, making the marketing process less painful from start to finish.
3. Have a System
Where is a tenant supposed to go with a maintenance request or complaint? If they don’t know, it could be bad for you. You need a system to keep track of tenant outreach, especially if you’re managing more than one property. Professional companies use web portals, which make everyone’s job easier, but chances are you don’t have access to that on a small scale. Think about it and decide what you’ll do instead.
4. Work with a Property Management Company
One of the best ways to keep your communication topnotch is to use a property management company such as AZ Residential Management. A professional property management team knows how to work with renters in ways that make them feel valued and cared for, all without you having to lift a finger.
If you’d like to learn more about what it’s like to work with a property management company dedicated to you, please get in touch with us today.